Armed with only a camera and a suite of software, my partner and I wrote, directed, produced, and edited 20 Web videos for X10 over a period of eight months. With a budget of less than a thousand dollars combined, we jumped in moved forward, and held ourselves to a high standard. In the end, were able to create videos that not only sold product, but raised the perception of the company’s brand to a level they did not expect – but did indeed appreciate.